/* =========================================================
   PUBLIFY — Hoja de estilos principal (v2 — fondo claro)
   Producción digital e impresa
   Inspirado en la limpieza de nu.com.co y heycanter.com
   ========================================================= */

/* ---------- Fuentes ---------- */
@import url('https://fonts.googleapis.com/css2?family=Poppins:wght@400;500;600;700;800&family=Plus+Jakarta+Sans:wght@400;500;600;700&display=swap');

/* ---------- Variables de marca ---------- */
:root{
  /* Colores de marca (extraídos del manual) */
  --magenta: #E5007E;
  --magenta-dark: #b8005f;
  --magenta-light: #ff2fa0;
  --navy: #1D3855;
  --navy-deep: #0D1927;
  --white: #FFFFFF;

  /* Azul medio — variante más viva del navy, para íconos/acentos */
  --blue: #2E6F9E;
  --blue-dark: #245a80;

  /* Tintes suaves (para fondos claros, look "nu"/"canter") */
  --tint-magenta: #fdf1f7;
  --tint-magenta-2: #fce4ef;
  --tint-navy: #f2f6f9;
  --tint-blue: #eaf3f9;
  --tint-cream: #faf9f6;

  /* Neutros de apoyo */
  --ink: #10202f;
  --gray-700: #4a5a68;
  --gray-500: #7c8b98;
  --gray-300: #cbd5df;
  --gray-200: #e7ecf1;
  --gray-100: #f4f7f9;
  --bg-soft: #fbfbfc;

  /* Tipografía */
  --font-display: 'Poppins', 'Plus Jakarta Sans', system-ui, sans-serif;
  --font-body: 'Plus Jakarta Sans', 'Poppins', system-ui, sans-serif;

  /* Espaciados */
  --section-pad: clamp(64px, 9vw, 128px);
  --container-w: 1200px;

  /* Bordes / sombras — más suaves y redondeadas */
  --radius-sm: 14px;
  --radius-md: 22px;
  --radius-lg: 32px;
  --radius-xl: 40px;
  --radius-pill: 999px;
  --shadow-sm: 0 2px 14px rgba(16, 32, 47, 0.05);
  --shadow-md: 0 14px 34px rgba(16, 32, 47, 0.08);
  --shadow-lg: 0 26px 60px rgba(16, 32, 47, 0.12);
  --shadow-glow: 0 14px 30px rgba(229, 0, 126, 0.22);

  /* Transiciones */
  --ease: cubic-bezier(.22,.9,.31,1);
  --t-fast: .25s var(--ease);
  --t-med: .5s var(--ease);
  --t-slow: .8s var(--ease);
}

/* ---------- Reset ---------- */
*, *::before, *::after{ box-sizing: border-box; margin: 0; padding: 0; }
html{ scroll-behavior: smooth; scroll-padding-top: 90px; }
body{
  font-family: var(--font-body);
  color: var(--ink);
  background: var(--white);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}
img{ max-width: 100%; display: block; }
a{ color: inherit; text-decoration: none; }
ul{ list-style: none; }
button{ font: inherit; cursor: pointer; border: none; background: none; }
input, textarea, select{ font: inherit; }
h1,h2,h3,h4{ font-family: var(--font-display); line-height: 1.15; font-weight: 700; color: var(--navy); }
section{ position: relative; }

/* Cuando JS aún no cargó, revelar contenido igual */
.no-js .reveal{ opacity: 1 !important; transform: none !important; }

/* ---------- Utilidades ---------- */
.container{
  width: 100%;
  max-width: var(--container-w);
  margin-inline: auto;
  padding-inline: clamp(20px, 5vw, 40px);
}
.section{ padding-block: var(--section-pad); }
.section-tight{ padding-block: clamp(40px, 6vw, 72px); }

.eyebrow{
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: .82rem;
  font-weight: 700;
  letter-spacing: .08em;
  text-transform: uppercase;
  color: var(--blue-dark);
  background: var(--tint-blue);
  padding: 8px 16px;
  border-radius: var(--radius-pill);
  margin-bottom: 18px;
}
.eyebrow::before{
  content: '';
  width: 6px; height: 6px;
  border-radius: 50%;
  background: var(--blue);
}

.section-head{
  max-width: 680px;
  margin-bottom: clamp(36px, 5vw, 60px);
}
.section-head.center{ margin-inline: auto; text-align: center; }
.section-head h2{ font-size: clamp(1.9rem, 3.4vw, 2.75rem); margin-bottom: 16px; }
.section-head p{ color: var(--gray-700); font-size: 1.08rem; }

.text-gradient{
  background: linear-gradient(100deg, var(--navy) 0%, var(--blue) 50%, var(--navy) 100%);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}

/* Botones */
.btn{
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 16px 30px;
  border-radius: var(--radius-pill);
  font-weight: 600;
  font-size: .98rem;
  transition: transform var(--t-fast), box-shadow var(--t-fast), background var(--t-fast), color var(--t-fast);
  white-space: nowrap;
  will-change: transform;
}
.btn svg{ width: 18px; height: 18px; flex-shrink: 0; }
.btn-primary{
  background: var(--magenta);
  color: var(--white);
  box-shadow: var(--shadow-glow);
}
.btn-primary:hover{ transform: translateY(-3px); box-shadow: 0 20px 40px rgba(229,0,126,.3); }
.btn-dark{
  background: var(--navy);
  color: var(--white);
}
.btn-dark:hover{ transform: translateY(-3px); background: var(--navy-deep); }
.btn-soft{
  background: var(--tint-blue);
  color: var(--blue-dark);
}
.btn-soft:hover{ background: #d9ecf7; transform: translateY(-3px); }
.btn-outline{
  background: transparent;
  color: var(--navy);
  border: 1.5px solid var(--gray-200);
}
.btn-outline:hover{ border-color: var(--blue); color: var(--blue); transform: translateY(-3px); }
.btn-block{ width: 100%; }
.btn-sm{ padding: 12px 22px; font-size: .9rem; }

/* Reveal on scroll */
.reveal{
  opacity: 0;
  transform: translateY(28px);
  transition: opacity .8s var(--ease), transform .8s var(--ease);
}
.reveal.is-visible{ opacity: 1; transform: none; }
.reveal-delay-1{ transition-delay: .1s; }
.reveal-delay-2{ transition-delay: .2s; }
.reveal-delay-3{ transition-delay: .3s; }
.reveal-delay-4{ transition-delay: .4s; }

/* Placeholder de imagen de marca (mientras llegan fotos reales) — tonos pastel */
.ph-image{
  position: relative;
  overflow: hidden;
  background: linear-gradient(135deg, var(--tint-navy) 0%, #e4ecf1 100%);
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--navy);
}
.ph-image.ph-light{ background: linear-gradient(135deg, var(--tint-blue) 0%, #dcebf4 100%); color: var(--blue-dark); }
.ph-image::after{
  content: '';
  position: absolute; inset: 0;
  background-image: radial-gradient(circle at 20% 20%, rgba(255,255,255,.5) 0, transparent 45%),
                     radial-gradient(circle at 85% 80%, rgba(46,111,158,.14) 0, transparent 50%);
}
.ph-image .ph-label{
  position: relative; z-index: 1;
  display: flex; flex-direction: column; align-items: center; gap: 10px;
  font-family: var(--font-display); font-weight: 600; font-size: .92rem;
  text-align: center; padding: 20px;
  opacity: .85;
}
.ph-image .ph-label svg{ width: 34px; height: 34px; opacity: .7; }

/* =========================================================
   HEADER — siempre claro
   ========================================================= */
.header{
  position: fixed; top: 0; left: 0; right: 0;
  z-index: 1000;
  padding-block: 22px;
  background: rgba(255,255,255,.7);
  backdrop-filter: blur(10px);
  transition: padding var(--t-fast), background var(--t-fast), box-shadow var(--t-fast);
}
.header .container{ display: flex; align-items: center; justify-content: space-between; gap: 20px; }
.header.is-scrolled{
  padding-block: 12px;
  background: rgba(255,255,255,.9);
  box-shadow: var(--shadow-sm);
}
.brand{ display: flex; align-items: center; }
.brand img{ height: 32px; width: auto; }
.logo-on-dark{ display: none; }
.logo-on-light{ display: block; }

.nav-desktop{ display: none; }
.nav-desktop ul{ display: flex; align-items: center; gap: 34px; }
.nav-desktop a{
  font-weight: 600; font-size: .96rem;
  color: var(--navy);
  transition: color var(--t-fast);
  position: relative;
}
.nav-desktop a::after{
  content:'';
  position: absolute; left: 0; bottom: -6px;
  width: 0; height: 2px; background: var(--blue);
  transition: width var(--t-fast);
}
.nav-desktop a.is-active{ color: var(--navy); }
.nav-desktop a.is-active::after{ width: 100%; }
.nav-desktop a:hover::after{ width: 100%; }
.header-actions{ display: flex; align-items: center; gap: 16px; }
.header-actions .btn{ display: none; }

.header-social{
  display: none;
  align-items: center; gap: 8px;
  padding-right: 14px;
  margin-right: 2px;
  border-right: 1px solid var(--gray-200);
}
.header-social a{
  width: 32px; height: 32px; border-radius: 10px;
  background: var(--tint-blue);
  display: flex; align-items: center; justify-content: center;
  transition: transform var(--t-fast), background var(--t-fast);
}
.header-social svg{ width: 14px; height: 14px; fill: var(--blue); transition: fill var(--t-fast); }
.header-social a:hover{ transform: translateY(-2px); }

.nav-toggle{
  display: flex; flex-direction: column; justify-content: center; gap: 5px;
  width: 42px; height: 42px; border-radius: 50%;
  background: var(--gray-100);
  align-items: center;
}
.nav-toggle span{
  width: 18px; height: 2px; background: var(--navy); border-radius: 2px;
  transition: transform var(--t-fast), opacity var(--t-fast), background var(--t-fast);
}
.nav-toggle.is-active span:nth-child(1){ transform: translateY(7px) rotate(45deg); }
.nav-toggle.is-active span:nth-child(2){ opacity: 0; }
.nav-toggle.is-active span:nth-child(3){ transform: translateY(-7px) rotate(-45deg); }

.nav-mobile{
  position: fixed; inset: 0;
  background: linear-gradient(160deg, var(--navy) 0%, var(--navy-deep) 100%);
  z-index: 999;
  display: flex; flex-direction: column;
  align-items: center; justify-content: center;
  gap: 8px;
  opacity: 0; visibility: hidden; transform: translateY(-16px);
  transition: opacity var(--t-med), transform var(--t-med), visibility var(--t-med);
}
.nav-mobile.is-open{ opacity: 1; visibility: visible; transform: none; }
.nav-mobile ul{ text-align: center; display: flex; flex-direction: column; gap: 6px; }
.nav-mobile a{
  font-family: var(--font-display);
  font-size: 1.7rem; font-weight: 600; color: var(--white);
  padding: 12px 0; display: inline-block;
}
.nav-mobile .btn{ margin-top: 26px; }
.nav-mobile-social{ display: flex; gap: 18px; margin-top: 36px; }
.nav-mobile-social a{
  width: 42px; height: 42px; border-radius: 12px;
  border: 1.5px solid rgba(255,255,255,.3);
  display: flex; align-items: center; justify-content: center;
}
.nav-mobile-social svg{ width: 18px; height: 18px; fill: var(--white); }

@media (min-width: 960px){
  .nav-desktop{ display: block; }
  .header-actions .btn{ display: inline-flex; }
  .header-social{ display: flex; }
  .nav-toggle{ display: none; }
}

/* Colores de marca al pasar el mouse — Instagram / Facebook / Behance */
.header-social a.ig:hover,
.nav-mobile-social a.ig:hover,
.contact-social a.ig:hover,
.footer-social a.ig:hover{
  background: linear-gradient(45deg, #f9ce34 0%, #ee2a7b 50%, #6228d7 100%);
  border-color: transparent;
}
.header-social a.fb:hover,
.nav-mobile-social a.fb:hover,
.contact-social a.fb:hover,
.footer-social a.fb:hover{
  background: #1877f2;
  border-color: #1877f2;
}
.header-social a.be:hover,
.nav-mobile-social a.be:hover,
.contact-social a.be:hover,
.footer-social a.be:hover{
  background: #1769ff;
  border-color: #1769ff;
}
.header-social a.ig:hover svg,
.header-social a.fb:hover svg,
.header-social a.be:hover svg,
.nav-mobile-social a.ig:hover svg,
.nav-mobile-social a.fb:hover svg,
.nav-mobile-social a.be:hover svg,
.contact-social a.ig:hover svg,
.contact-social a.fb:hover svg,
.contact-social a.be:hover svg,
.footer-social a.ig:hover svg,
.footer-social a.fb:hover svg,
.footer-social a.be:hover svg{
  fill: var(--white);
}

/* =========================================================
   HERO — fondo blanco, acentos suaves
   ========================================================= */
.hero{
  position: relative;
  min-height: 100svh;
  display: flex; align-items: center;
  padding-top: 140px; padding-bottom: 80px;
  background: var(--white);
  overflow: hidden;
  isolation: isolate;
}
.hero-blob{
  position: absolute; border-radius: 50%;
  filter: blur(80px);
  z-index: -1;
}
.hero-blob.b1{ width: 520px; height: 520px; background: var(--tint-blue); opacity: .85; top: -180px; right: -140px; animation: float1 16s ease-in-out infinite; }
.hero-blob.b2{ width: 420px; height: 420px; background: var(--tint-navy); opacity: .9; bottom: -200px; left: -140px; animation: float2 18s ease-in-out infinite; }
.hero-grid{
  position: absolute; inset: 0; z-index: -1; opacity: .6;
  background-image: linear-gradient(rgba(16,32,47,.035) 1px, transparent 1px), linear-gradient(90deg, rgba(16,32,47,.035) 1px, transparent 1px);
  background-size: 46px 46px;
  mask-image: radial-gradient(ellipse 70% 55% at 60% 20%, black 30%, transparent 75%);
}
@keyframes float1{ 0%,100%{ transform: translate(0,0) scale(1);} 50%{ transform: translate(-30px,40px) scale(1.08);} }
@keyframes float2{ 0%,100%{ transform: translate(0,0) scale(1);} 50%{ transform: translate(24px,-30px) scale(1.05);} }

.hero .container{
  display: grid;
  grid-template-columns: 1fr;
  gap: 56px;
  align-items: center;
}
.hero-copy h1{
  color: var(--navy);
  font-size: clamp(2.3rem, 5.4vw, 3.6rem);
  font-weight: 800;
  letter-spacing: -.01em;
  margin-bottom: 22px;
}
.hero-copy p{
  color: var(--gray-700);
  font-size: 1.14rem;
  max-width: 540px;
  margin-bottom: 34px;
}
.hero-actions{ display: flex; flex-wrap: wrap; gap: 16px; margin-bottom: 44px; }
.hero-trust{ display: flex; flex-wrap: wrap; gap: 28px; }
.hero-trust div{ display: flex; flex-direction: column; }
.hero-trust strong{ font-family: var(--font-display); color: var(--navy); font-size: 1.5rem; font-weight: 800; }
.hero-trust span{ color: var(--gray-500); font-size: .85rem; }

/* Mockup de navegador — representa "tu web publicada" */
.hero-visual{ position: relative; }
.browser-mock{
  position: relative;
  border-radius: var(--radius-lg);
  background: var(--white);
  box-shadow: var(--shadow-lg);
  border: 1px solid var(--gray-200);
  overflow: hidden;
}
.browser-mock .chrome{
  display: flex; align-items: center; gap: 8px;
  padding: 16px 18px;
  border-bottom: 1px solid var(--gray-200);
}
.browser-mock .chrome .dot{ width: 10px; height: 10px; border-radius: 50%; background: var(--gray-200); }
.browser-mock .chrome .dot:nth-child(1){ background: #ff8a8a; }
.browser-mock .chrome .dot:nth-child(2){ background: #ffd479; }
.browser-mock .chrome .dot:nth-child(3){ background: #8fe3a6; }
.browser-mock .chrome .bar{
  flex: 1; height: 26px; border-radius: var(--radius-pill);
  background: var(--gray-100);
  margin-left: 10px;
  display: flex; align-items: center; padding-inline: 14px;
  font-size: .72rem; color: var(--gray-500); font-weight: 600;
}
.browser-mock .screen{ padding: 26px; background: linear-gradient(180deg, var(--tint-navy) 0%, var(--white) 40%); }
.browser-mock .mock-nav{ display: flex; align-items: center; justify-content: space-between; margin-bottom: 22px; }
.browser-mock .mock-logo{ width: 84px; height: 14px; border-radius: 6px; background: var(--navy); }
.browser-mock .mock-links{ display: flex; gap: 10px; }
.browser-mock .mock-links span{ width: 26px; height: 8px; border-radius: 4px; background: var(--gray-200); }
.browser-mock .mock-hero{ text-align: center; padding: 18px 10px 26px; }
.browser-mock .mock-title{ height: 16px; width: 78%; margin: 0 auto 10px; border-radius: 6px; background: var(--navy); }
.browser-mock .mock-title.short{ width: 55%; }
.browser-mock .mock-sub{ height: 9px; width: 60%; margin: 0 auto 22px; border-radius: 5px; background: var(--gray-200); }
.browser-mock .mock-cta{ width: 130px; height: 34px; margin: 0 auto; border-radius: var(--radius-pill); background: var(--magenta); box-shadow: 0 10px 20px rgba(229,0,126,.25); }
.browser-mock .mock-cards{ display: grid; grid-template-columns: repeat(3,1fr); gap: 12px; margin-top: 24px; }
.browser-mock .mock-cards span{ aspect-ratio: 1; border-radius: 14px; background: var(--tint-blue); }
.browser-mock .mock-cards span:nth-child(2){ background: var(--tint-navy); }
.browser-mock .mock-cards span:nth-child(3){ background: var(--gray-100); }

/* Foto real de producción — protagonista del hero (prioridad: impresión) */
.hero-photo{
  position: relative;
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: var(--shadow-lg);
  aspect-ratio: 4/3.1;
}
.hero-photo img{ width: 100%; height: 100%; object-fit: cover; display: block; }

/* Mockup de pieza impresa — protagonista del hero (prioridad: impresión) */
.browser-mock .print-screen{ padding: 24px 24px 34px; background: linear-gradient(180deg, var(--tint-blue) 0%, var(--white) 45%); }
.print-canvas{
  position: relative;
  border-radius: var(--radius-md);
  background: linear-gradient(155deg, var(--navy) 0%, var(--navy-deep) 100%);
  padding: 26px 22px;
  overflow: hidden;
  isolation: isolate;
}
.print-canvas::before{
  content: '';
  position: absolute; inset: 0; z-index: -1;
  background-image: repeating-linear-gradient(45deg, rgba(255,255,255,.05) 0 2px, transparent 2px 14px);
}
.print-logo{ width: 64px; height: 14px; border-radius: 6px; background: var(--magenta); margin-bottom: 18px; }
.print-lines{ display: flex; flex-direction: column; gap: 9px; margin-bottom: 20px; }
.print-lines span{ height: 11px; width: 90%; border-radius: 5px; background: rgba(255,255,255,.85); }
.print-lines span.short{ width: 55%; background: rgba(255,255,255,.5); }
.print-badge{
  display: inline-flex; align-items: center;
  padding: 7px 16px; border-radius: var(--radius-pill);
  background: rgba(255,255,255,.14); border: 1px solid rgba(255,255,255,.3);
  color: var(--white); font-size: .78rem; font-weight: 700;
}
.print-specs{ display: flex; flex-wrap: wrap; gap: 10px; margin-top: 20px; }
.print-specs span{
  padding: 8px 14px; border-radius: var(--radius-pill);
  background: var(--white); border: 1px solid var(--gray-200);
  font-size: .78rem; font-weight: 600; color: var(--navy);
}

.hero-float-card{
  position: absolute;
  background: var(--white);
  border-radius: var(--radius-md);
  padding: 16px 20px;
  box-shadow: var(--shadow-lg);
  display: flex; align-items: center; gap: 12px;
  animation: floaty 5s ease-in-out infinite;
  border: 1px solid var(--gray-200);
}
.hero-float-card.fc1{ top: -22px; left: -18px; animation-delay: .2s; }
.hero-float-card.fc2{ bottom: -24px; right: -14px; animation-delay: 1.1s; }
.hero-float-card .ico{
  width: 42px; height: 42px; border-radius: 12px;
  display: flex; align-items: center; justify-content: center;
  background: var(--tint-blue); color: var(--blue); flex-shrink: 0;
}
.hero-float-card .ico svg{ width: 22px; height: 22px; }
.hero-float-card strong{ display: block; font-size: .95rem; color: var(--navy); }
.hero-float-card span{ font-size: .78rem; color: var(--gray-500); }
@keyframes floaty{ 0%,100%{ transform: translateY(0);} 50%{ transform: translateY(-12px);} }

.scroll-cue{
  position: absolute; bottom: 26px; left: 50%; transform: translateX(-50%);
  display: flex; flex-direction: column; align-items: center; gap: 8px;
  color: var(--gray-500); font-size: .75rem; letter-spacing: .08em; text-transform: uppercase;
}
.scroll-cue .line{ width: 1px; height: 34px; background: linear-gradient(var(--blue), transparent); animation: scrolldown 1.8s ease-in-out infinite; }
@keyframes scrolldown{ 0%{ transform: scaleY(0); transform-origin: top;} 50%{ transform: scaleY(1); transform-origin: top;} 51%{ transform-origin: bottom;} 100%{ transform: scaleY(0); transform-origin: bottom;} }

@media (min-width: 960px){
  .hero .container{ grid-template-columns: 1.05fr .95fr; }
}

/* =========================================================
   MARCAS QUE CONFÍAN (franja de logos clientes)
   ========================================================= */
.clients{
  background: var(--tint-navy);
  border-bottom: 1px solid var(--gray-200);
  padding-block: 34px;
}
.clients-label{
  text-align: center;
  font-size: .78rem;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--gray-500);
  margin-bottom: 22px;
}
.clients-marquee{
  position: relative;
  overflow: hidden;
  width: 100%;
  -webkit-mask-image: linear-gradient(90deg, transparent 0, black 8%, black 92%, transparent 100%);
  mask-image: linear-gradient(90deg, transparent 0, black 8%, black 92%, transparent 100%);
}
.clients-track{
  display: flex;
  width: max-content;
  animation: clientsScroll 34s linear infinite;
}
.clients-track:hover{ animation-play-state: paused; }
.clients-set{
  display: flex;
  align-items: center;
  flex-shrink: 0;
}
.clients-set img{
  height: 34px;
  width: auto;
  max-width: 140px;
  object-fit: contain;
  margin-inline: 26px;
  opacity: .6;
  filter: grayscale(100%);
  transition: opacity var(--t-fast);
  flex-shrink: 0;
}
.clients-set img:hover{ opacity: 1; }
@keyframes clientsScroll{
  0%{ transform: translateX(0); }
  100%{ transform: translateX(-50%); }
}

@media (min-width: 720px){
  .clients-set img{ height: 40px; max-width: 160px; margin-inline: 36px; }
}

/* =========================================================
   PILARES / VALORES (franja)
   ========================================================= */
.pillars{
  background: var(--white);
  border-bottom: 1px solid var(--gray-200);
}
.pillars .container{
  display: grid; grid-template-columns: repeat(2,1fr); gap: 28px;
  padding-block: 44px;
}
.pillar{ display: flex; gap: 14px; align-items: flex-start; }
.pillar .ico{
  width: 46px; height: 46px; border-radius: 50%; flex-shrink: 0;
  background: var(--tint-blue);
  display: flex; align-items: center; justify-content: center;
  color: var(--blue);
}
.pillar .ico svg{ width: 21px; height: 21px; }
.pillar h3{ font-size: 1rem; margin-bottom: 4px; }
.pillar p{ font-size: .88rem; color: var(--gray-500); }

@media (min-width: 720px){
  .pillars .container{ grid-template-columns: repeat(4,1fr); }
}

/* =========================================================
   SERVICIOS
   ========================================================= */
.services{ background: var(--bg-soft); }
.service-grid{
  display: grid; grid-template-columns: 1fr; gap: 26px;
}
.service-card{
  background: var(--white);
  border-radius: var(--radius-lg);
  padding: 34px 30px;
  box-shadow: var(--shadow-sm);
  transition: transform var(--t-fast), box-shadow var(--t-fast);
  position: relative;
  overflow: hidden;
  border: 1px solid var(--gray-200);
}
.service-card:hover{ transform: translateY(-8px); box-shadow: var(--shadow-md); }
.service-card .num{
  position: absolute; top: 22px; right: 26px;
  font-family: var(--font-display); font-weight: 800; font-size: 2.4rem;
  color: var(--gray-100);
}
.service-card .ico{
  width: 58px; height: 58px; border-radius: var(--radius-sm);
  background: var(--tint-navy);
  display: flex; align-items: center; justify-content: center;
  color: var(--navy);
  margin-bottom: 22px;
}
.service-card .ico svg{ width: 27px; height: 27px; }
.service-card h3{ font-size: 1.28rem; margin-bottom: 10px; }
.service-card p{ color: var(--gray-700); font-size: .96rem; margin-bottom: 18px; }
.service-card ul{ display: flex; flex-direction: column; gap: 9px; margin-bottom: 22px; }
.service-card li{
  font-size: .9rem; color: var(--navy);
  display: flex; align-items: center; gap: 9px; font-weight: 500;
}
.service-card li svg{ width: 15px; height: 15px; color: var(--blue); flex-shrink: 0; }
.service-card .card-link{
  font-weight: 700; font-size: .9rem; color: var(--magenta);
  display: inline-flex; align-items: center; gap: 6px;
}
.service-card .card-link svg{ width: 14px; height: 14px; transition: transform var(--t-fast); }
.service-card .card-link:hover svg{ transform: translateX(4px); }

.service-card.featured{
  background: linear-gradient(155deg, var(--tint-blue) 0%, #dfeef7 100%);
  border: 1px solid #cfe4f0;
}
.service-card.featured .num{ color: rgba(46,111,158,.12); }
.service-card.featured .ico{ background: var(--white); color: var(--blue); box-shadow: var(--shadow-sm); }
.service-card.featured .card-link{ color: var(--magenta); }

@media (min-width: 720px){
  .service-grid{ grid-template-columns: repeat(2,1fr); }
}
@media (min-width: 1100px){
  .service-grid{ grid-template-columns: repeat(4,1fr); }
}

/* =========================================================
   CALLOUT — WEB CON IA (único bloque de color fuerte)
   ========================================================= */
.ai-callout{
  background: linear-gradient(135deg, var(--magenta) 0%, #c60068 100%);
  border-radius: var(--radius-xl);
  overflow: hidden;
  position: relative;
  isolation: isolate;
  color: var(--white);
}
.ai-callout::before{
  content: '';
  position: absolute; inset: 0; z-index: -1;
  background-image: radial-gradient(circle at 85% 15%, rgba(255,255,255,.25) 0, transparent 40%),
                     radial-gradient(circle at 10% 90%, rgba(13,25,39,.35) 0, transparent 45%);
}
.ai-callout-inner{
  display: grid; grid-template-columns: 1fr; gap: 40px;
  padding: clamp(32px, 5vw, 60px);
}
.ai-callout .eyebrow{ background: rgba(255,255,255,.18); color: var(--white); }
.ai-callout .eyebrow::before{ background: var(--white); }
.ai-callout h2{ color: var(--white); font-size: clamp(1.7rem, 3vw, 2.3rem); margin-bottom: 14px; }
.ai-callout p{ color: rgba(255,255,255,.9); font-size: 1.04rem; max-width: 520px; margin-bottom: 26px; }

.ai-steps{ display: flex; flex-direction: column; gap: 18px; }
.ai-step{ display: flex; gap: 16px; align-items: flex-start; }
.ai-step .step-num{
  width: 38px; height: 38px; border-radius: 50%;
  background: rgba(255,255,255,.16);
  border: 1.5px solid rgba(255,255,255,.4);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-display); font-weight: 700; flex-shrink: 0;
}
.ai-step h4{ color: var(--white); font-size: 1rem; margin-bottom: 3px; }
.ai-step p{ color: rgba(255,255,255,.85); font-size: .9rem; margin-bottom: 0; }

@media (min-width: 960px){
  .ai-callout-inner{ grid-template-columns: 1fr 1fr; align-items: center; }
}

/* =========================================================
   PORTAFOLIO
   ========================================================= */
.portfolio-filters{ display: flex; flex-wrap: wrap; gap: 10px; margin-bottom: 34px; }
.filter-btn{
  padding: 10px 20px; border-radius: var(--radius-pill);
  border: 1.5px solid var(--gray-200);
  font-weight: 600; font-size: .88rem; color: var(--gray-700);
  transition: all var(--t-fast);
}
.filter-btn:hover{ border-color: var(--navy); color: var(--navy); }
.filter-btn.is-active{ background: var(--navy); border-color: var(--navy); color: var(--white); }

.portfolio-grid{
  display: grid; grid-template-columns: 1fr; gap: 44px;
}
.portfolio-item{
  border-radius: var(--radius-md);
  overflow: hidden;
  position: relative;
  aspect-ratio: 4/3;
  cursor: pointer;
}
.portfolio-item.tall{ aspect-ratio: 4/3; }
.portfolio-item img{
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}

.portfolio-overlay{
  position: absolute; inset: 0;
  z-index: 4;
  background: linear-gradient(0deg, rgba(13,25,39,.82) 0%, rgba(13,25,39,0) 55%);
  display: flex; flex-direction: column; justify-content: flex-end;
  padding: 22px;
  opacity: 0; transition: opacity var(--t-fast);
}
.portfolio-item.is-hovered .portfolio-overlay{ opacity: 1; }
@media (hover: none){
  .portfolio-overlay{ opacity: 1; background: linear-gradient(0deg, rgba(13,25,39,.78) 0%, rgba(13,25,39,0) 65%); }
}
.portfolio-overlay span{ color: #a9d3ec; font-size: .78rem; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; }
.portfolio-overlay h4{ color: var(--white); font-size: 1.1rem; }

@media (min-width: 640px){
  .portfolio-grid{ grid-template-columns: repeat(2,1fr); }
}
@media (min-width: 1024px){
  .portfolio-grid{ grid-template-columns: repeat(3,1fr); }
}

/* =========================================================
   POR QUÉ ELEGIRNOS — ahora en fondo claro
   ========================================================= */
.why{ background: var(--white); }
.why-grid{ display: grid; grid-template-columns: 1fr; gap: 24px; }
.why-card{
  background: var(--tint-navy);
  border: 1px solid var(--gray-200);
  border-radius: var(--radius-md);
  padding: 30px 26px;
  transition: transform var(--t-fast), box-shadow var(--t-fast);
}
.why-card:hover{ transform: translateY(-6px); box-shadow: var(--shadow-md); }
.why-card .ico{
  width: 50px; height: 50px; border-radius: 14px;
  background: var(--white); color: var(--blue);
  display: flex; align-items: center; justify-content: center; margin-bottom: 18px;
  box-shadow: var(--shadow-sm);
}
.why-card .ico svg{ width: 24px; height: 24px; }
.why-card h3{ font-size: 1.1rem; margin-bottom: 8px; }
.why-card p{ color: var(--gray-700); font-size: .92rem; }

@media (min-width: 720px){ .why-grid{ grid-template-columns: repeat(3,1fr); } }

/* =========================================================
   CONTACTO
   ========================================================= */
.contact-wrap{
  display: grid; grid-template-columns: 1fr; gap: 40px;
  background: var(--white);
  border-radius: var(--radius-xl);
  box-shadow: var(--shadow-md);
  overflow: hidden;
  border: 1px solid var(--gray-200);
}
.contact-info{
  background: var(--tint-navy);
  color: var(--navy);
  padding: clamp(32px, 5vw, 52px);
}
.contact-info h3{ color: var(--navy); font-size: 1.5rem; margin-bottom: 14px; }
.contact-info p{ color: var(--gray-700); margin-bottom: 30px; font-size: .96rem; }
.contact-list{ display: flex; flex-direction: column; gap: 20px; margin-bottom: 34px; }
.contact-list li{ display: flex; gap: 14px; align-items: center; }
.contact-list .ico{
  width: 44px; height: 44px; border-radius: 12px; flex-shrink: 0;
  background: var(--white); color: var(--blue);
  display: flex; align-items: center; justify-content: center;
  box-shadow: var(--shadow-sm);
}
.contact-list .ico svg{ width: 20px; height: 20px; }
.contact-list strong{ display: block; font-size: .95rem; color: var(--navy); }
.contact-list span, .contact-list a{ font-size: .88rem; color: var(--gray-700); }
.contact-social{ display: flex; gap: 12px; }
.contact-social a{
  width: 42px; height: 42px; border-radius: 12px;
  background: var(--white);
  border: 1px solid var(--gray-200);
  display: flex; align-items: center; justify-content: center;
  transition: all var(--t-fast);
}
.contact-social a:hover{ background: var(--navy); border-color: var(--navy); transform: translateY(-3px); }
.contact-social a:hover svg{ fill: var(--white); }
.contact-social svg{ width: 17px; height: 17px; fill: var(--navy); transition: fill var(--t-fast); }

.contact-form{ padding: clamp(32px, 5vw, 52px); }
.form-row{ display: grid; grid-template-columns: 1fr; gap: 18px; margin-bottom: 18px; }
.field{ display: flex; flex-direction: column; gap: 8px; }
.field label{ font-size: .85rem; font-weight: 600; color: var(--navy); }
.field input, .field select, .field textarea{
  border: 1.5px solid var(--gray-200);
  border-radius: var(--radius-sm);
  padding: 14px 16px;
  font-size: .95rem;
  color: var(--ink);
  transition: border-color var(--t-fast), box-shadow var(--t-fast);
  background: var(--white);
}
.field input:focus, .field select:focus, .field textarea:focus{
  outline: none; border-color: var(--blue);
  box-shadow: 0 0 0 4px rgba(46,111,158,.14);
}
.field textarea{ resize: vertical; min-height: 120px; }
.form-note{ font-size: .8rem; color: var(--gray-500); margin-top: 14px; text-align: center; }
.form-success{
  display: none;
  align-items: center; gap: 12px;
  background: #e9f9ef; color: #1c7a41;
  border-radius: var(--radius-sm);
  padding: 16px 18px; font-size: .92rem; font-weight: 600;
  margin-top: 16px;
}
.form-success.is-visible{ display: flex; }
.form-success svg{ width: 20px; height: 20px; flex-shrink: 0; }

@media (min-width: 600px){ .form-row.two{ grid-template-columns: 1fr 1fr; } }
@media (min-width: 960px){ .contact-wrap{ grid-template-columns: .85fr 1.15fr; } }

/* =========================================================
   FOOTER — bloque oscuro de cierre
   ========================================================= */
.footer{ background: var(--navy-deep); color: rgba(255,255,255,.65); padding-top: clamp(56px, 7vw, 88px); }
.footer-top{
  display: grid; grid-template-columns: 1fr; gap: 40px;
  padding-bottom: 48px; border-bottom: 1px solid rgba(255,255,255,.08);
}
.footer-brand img{ height: 32px; margin-bottom: 18px; }
.footer-brand p{ font-size: .9rem; max-width: 320px; margin-bottom: 22px; }
.footer-social{ display: flex; gap: 12px; }
.footer-social a{
  width: 38px; height: 38px; border-radius: 11px;
  background: rgba(255,255,255,.06);
  display: flex; align-items: center; justify-content: center;
  transition: background var(--t-fast);
}
.footer-social a:hover{ background: var(--blue); }
.footer-social svg{ width: 16px; height: 16px; fill: var(--white); }
.footer-col h4{ color: var(--white); font-size: .95rem; margin-bottom: 18px; }
.footer-col ul{ display: flex; flex-direction: column; gap: 11px; }
.footer-col a{ font-size: .9rem; transition: color var(--t-fast); }
.footer-col a:hover{ color: var(--white); }
.footer-bottom{
  display: flex; flex-direction: column; gap: 10px;
  align-items: center; text-align: center;
  padding-block: 26px; font-size: .82rem;
}
.footer-bottom a{ color: rgba(255,255,255,.8); font-weight: 600; }

@media (min-width: 720px){
  .footer-top{ grid-template-columns: 1.3fr repeat(3, 1fr); }
  .footer-bottom{ flex-direction: row; justify-content: space-between; text-align: left; }
}

/* =========================================================
   FLOTANTES (WhatsApp / Back to top)
   ========================================================= */
.floating-actions{
  position: fixed; right: 22px; bottom: 22px; z-index: 900;
  display: flex; flex-direction: column; gap: 12px; align-items: flex-end;
}
.fab{
  width: 58px; height: 58px; border-radius: 50%;
  display: flex; align-items: center; justify-content: center;
  box-shadow: var(--shadow-lg);
  transition: transform var(--t-fast);
}
.fab:hover{ transform: translateY(-4px) scale(1.05); }
.fab-whatsapp{ background: #25D366; color: var(--white); }
.fab-whatsapp svg{ width: 28px; height: 28px; }
.fab-top{
  width: 46px; height: 46px;
  background: var(--white); color: var(--navy);
  border: 1px solid var(--gray-200);
  opacity: 0; visibility: hidden; transform: translateY(10px);
  transition: opacity var(--t-fast), transform var(--t-fast), visibility var(--t-fast);
}
.fab-top.is-visible{ opacity: 1; visibility: visible; transform: none; }
.fab-top svg{ width: 18px; height: 18px; }

/* Selección de texto con color de marca */
::selection{ background: var(--navy); color: var(--white); }

/* Scrollbar sutil */
::-webkit-scrollbar{ width: 10px; }
::-webkit-scrollbar-track{ background: var(--gray-100); }
::-webkit-scrollbar-thumb{ background: var(--gray-200); border-radius: 10px; }
::-webkit-scrollbar-thumb:hover{ background: var(--blue); }